Neutralise First. Then Socialise.
True socialisation isn’t about “more friends” — it’s about teaching your dog to stay calm, confident, and neutral in the world around them.
If your dog is reactive, fearful, or gets way too. overexcited, chances are the usual “socialisation” advice has made things worse.
This free guide shows you:
Why neutrality matters more than exposure
How to reduce overwhelm and build calm confidence
Simple, step-by-step strategies you can start today
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