Effective Date: 21 May 2025
At Paws Of Wisdom (www.pawsofwisdom.com), your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and other applicable laws.
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1. Who We Are
Paws Of Wisdom is a UK-based platform offering dog behaviour resources, digital downloads, and consultation services for owners of reactive, anxious, and challenging dogs.
If you have any questions about this policy or how we handle your data, you can contact us at:
Email: junior[at]pawsofwisdom.com
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2. What Data We Collect
We may collect the following personal information from you:
Name and email address – for newsletters, consultations, and free downloads
Payment information – securely processed via Systeme.io’s third-party payment partners
Behavioural information about your dog – collected during consultation form submissions to provide tailored services
Technical and usage data – such as IP address, device type, and browser, collected via analytics tools
We only collect data that is relevant and necessary to provide you with our services.
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3. How We Collect Your Data
We collect data when you:
Fill in any form on our website (e.g., consultation forms, download requests)
Sign up for newsletters or resources
Purchase a product or book a session
Interact with our emails
Visit our website (via tracking tools)
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4. How We Use Your Data
We use your data to:
Deliver downloads, updates, and services you’ve requested
Personalise your experience and provide tailored consultations
Process payments and confirm bookings
Improve website performance and user experience
Respond to your enquiries
Comply with legal or regulatory obligations
We do not sell your data to third parties.
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5. Legal Basis for Processing
Under the UK GDPR, we process your data based on:
Consent – when you voluntarily submit forms or opt into emails
Contract – to fulfil a purchase or booking
Legitimate interest – to operate, analyse, and improve our services
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6. Data Retention
We keep your personal data only as long as necessary for the purposes outlined in this policy, or to comply with legal obligations.
You may request deletion of your data at any time by contacting us.
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7. Third-Party Services
We may share your data with trusted service providers solely for the purpose of delivering our services. These include:
Systeme.io – for hosting, email delivery, checkout, and customer management
Stripe / PayPal – for secure payment processing
Google Analytics – for website performance and user behaviour tracking
Microsoft Clarity – for anonymous recordings of clicks, scrolls, and usage patterns to improve usability
These platforms are responsible for their own data protection and operate in compliance with applicable regulations.
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8. Your Data Rights
As a UK resident, you have the right to:
Access the personal data we hold about you
Correct any inaccurate or outdated data
Request the deletion of your data
Withdraw consent at any time
Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise these rights, email us at junior[at]pawsofwisdom.com
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9. Cookies and Tracking
We use cookies and similar technologies to:
Enhance website functionality
Analyse traffic and user behaviour
Track usage anonymously through tools like Google Analytics and Microsoft Clarity
Deliver forms, downloads, and service access through Systeme.io
Cookies are small text files stored on your device. You can manage or disable them through your browser settings at any time. Note that doing so may impact your experience on our site.
By continuing to use our site, you consent to the use of cookies as outlined here.
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10. Policy Updates
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Effective Date” above. We recommend reviewing it periodically to stay informed.
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11. Contact Us
If you have any questions or concerns about this Privacy Policy or your personal data, please contact:
Email: junior[at]pawsofwisdom.com
Business Name: Paws Of Wisdom
Website: www.pawsofwisdom.com
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